BRAND

The Grey, founded in 2016 by professional menswear and lifestyle buyer Gregor Jaspers, offers a well-designed and luxurious skincare range specifically tailored to the needs of men. Jaspers, inspired by his own experiences as a frequent traveler, desired a compact skincare system that matched the effectiveness and luxury of women's skincare products. The Grey stands out with its fresh, clean, and contemporary brand design, offering products packed with natural and rejuvenating ingredients to detoxify and refresh the skin. With a focus on accessibility and effectiveness, The Grey makes men's skincare easy and convenient without compromising on quality.


HISTORY

The idea for The Grey was born during one of Gregor Jaspers' buying trips in Milan, where he worked as a buying director for a Dutch department store. Faced with a cluttered wash-bag filled with various skincare products, Jaspers realized the need for a streamlined and effective men's skincare range. His vision led him to establish The Grey, collaborating with top laboratories in Europe to develop a collection that caters to the unique needs of men's skin. The brand's commitment to quality and efficacy has earned it recognition and a loyal following. Notable milestones for The Grey include its recognition for its "fresh, clean, and contemporary" brand design and the use of natural ingredients. The brand's products have gained acclaim for their rejuvenating properties and the ability to meet the standards of the modern man. The Grey's skincare range has become a go-to choice for men looking to preserve, protect, and nourish their skin while maintaining a compact and convenient routine. The brand's dedication to quality and accessibility has garnered a loyal following, and its impact extends beyond the skincare industry, leaving a mark on the fashion and lifestyle spheres.


DESIGNER

Gregor Jaspers, the incredible founder of The Grey, embarked on his skincare journey driven by a desire to create a men's skincare brand that combined luxury, effectiveness, and simplicity. With a professional background in menswear and a personal connection to skincare, Jaspers delved into the world of skincare without any prior experience in the beauty industry. Working closely with renowned laboratories in Europe, he has grown his knowledge and passion for skincare, shaping The Grey into a brand that offers high-quality products tailored to men's specific needs. With a dedication to constant learning and improvement, Jaspers has positioned himself as a visionary in the realm of men's skincare.